Positively baffling this doesnt use Passbook

They finally added the ability to add the AdvantEdge card but they dont add it to Passbook? Worse they hide it under a button labeled "Profile".

Hey PriceChopper, Passbook support for the AdvantEdge card and coupons is very simple and quick to implement and its ridiculous you dont have it already. Is your App developer one of your execs kids?

usrbingeek about Price Chopper